Inge de Waard has offered and published an eBook on designing and setting up a MOOC. She has been one of the few people running a MOOC using my own gRSShopper software, so her perspective will be a bit different from the cookie-cutter Coursera MOOCs. But the book is not at all about the software: "This MOOC eBook gives a short overview of options on how to set up your own MOOC and how to tailor it to your own needs, tools and target audiences. The challenges and benefits of MOOCs are highlighted and guidelines on how to build an optimal MOOC experience are shared. Online learning best practices' are listed with a focus on MOOC specific learning characteristics, certification options and pedagogies."
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