Measure the Metrics
Josh Bersin,
E-Learning Magazine,
Jun 10, 2002
The premise of this article is straight forward: you need to test the effectiveness of e-learning by looking at actual improvements in performance. This story provides some suggestions about how to go about measuring these. One wonders how a similar strategy could be applied in non-corporate e-learning. Instead of merely testing, say, Grade 12 students, could we follow them around and see whether they are correctly applying trigonometry to measure the height of flagpoles or correctly identifying European capitals on world maps? OK, those aren't very good metrics. But what would be? Or to ask the same question conversely: if we can't identify performance metrics for Grade 12 students, what is being lost if we require performance metrics for the evaluation of corporate e-learning?
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