As John Moravec reports, "Startl has anÂnounced a $25,000 comÂpeÂtiÂtion, soÂlicÂitÂing busiÂness plans for best uses of Open EdÂuÂcaÂtional ReÂsources." I really don't like competitions like this, as they're designed to push people toward a certain perspective of open educational resources. Here's my "business plan" - I make stuff, I post it online. Why isn't that a good enough business plan? Market demand? Sustainability? All irrelevant - it's just something I do in the course of my other activities - my job is what sustains me, my readers (both of them) are my market. Why should it be any other way? Any 'successful' business plan will have as its core feature the assertion that this approach is fundamentally wrong - and it is that core assertion that I refudiate.
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