I actually find this pretty funny: "When the orange Chegg bus rolls onto a campus, one person is unlikely to be excited about its free swag and energy drinks: the college-bookstore manager. The rise of online textbook retailers such as Chegg, Amazon, and Half.com, has put official college and university bookstores on the defensive." It's funny to think of an online bookstore having its own bus, and it's funny to think of college and university bookstores clinging desperately to their traditional business models.
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