In this post Steven Krause explains the demise of Arizona State University's Global Freshman Academy MOOC and, in passing, quotes at length from his own book. Of course it was obvious the model was doomed to failure; here it is: "Students could register for and complete a MOOC for free, and if they completed the work and paid a $45 processing/identity verification fee, they could then could have their work evaluated and/or sit for a test. Then, assuming the student passed, they could pay $200 per credit to ASU for transferable academic credit." Keeping in mind that courses are three or six credits, that's one expensive MOOC. Maybe some people benefited from the free learning, but that aspect of it doesn't seemed to have been measured; success, in this case, meant converting MOOC attendees into paying customers, and nothing else. Wrong audience, wrong benefit.
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