A Test for the Test Makers
Jon Marcus,
Education Next,
Apr 13, 2021
This article points to the difficulties standardized testing companies like the College Board and ACT are having in the U.S. as people question the results, reliability and fairness of tests like the SATs. At the same time it describes the College Board's efforts to expand into international markets, and most notably, India, and the ACT's efforts to diversify. To be clear, while these are both tax-exempt nonprofits, they "continue to maneuver in sophisticated ways usually more typical of private companies. Their balance sheets also resemble those of for-profit enterprises. In the years preceding the pandemic, the College Board and ACT had annual revenues of a combined $1.5 billion." There's a lot of insider talk in this article, but the main message seems to be that this is a market ripe for disruption.
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