Academic institutions should read this value proposition closely: "Google Career Certificates prepare job seekers for new, high-demand careers in growing sectors in under six months, with no degree or relevant experience required." If this statement is an accurate description of what happens, then a key effect is to undermine the traditional monopoly colleges and universities have had over job-earning credentials. After all, if students don't need your credential to get employed, why are they paying your institution tens of thousands of dollars? It may be a pandemic response from Google, but it's also a commercial strategy.
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