On Friday, Koko co-founder Rob Morris announced on Twitter that his company ran an experiment to provide AI-written mental health counseling for 4,000 people without informing them first, Vice reports. Critics have called the experiment deeply unethical because Koko did not obtain informed consent from people seeking counseling.
Koko is a nonprofit mental health platform that connects teens and adults who need mental health help to volunteers through messaging apps like Telegram and Discord.
On Discord, users sign in to the Koko Cares server and send direct messages to a Koko bot that asks several multiple-choice questions (e.g., "What's the darkest thought you have about this?"). It then shares a person's concerns—written as a few sentences of text—anonymously with someone else on the server who can reply anonymously with a short message of their own.
We provided mental health support to about 4,000 people — using GPT-3. Here’s what happened 👇
— Rob Morris (@RobertRMorris) January 6, 2023
During the AI experiment—which applied to about 30,000 messages, according to Morris—volunteers providing assistance to others had the option to use a response automatically generated by OpenAI's GPT-3 large language model instead of writing one themselves (GPT-3 is the technology behind the recently popular ChatGPT chatbot).
In his tweet thread, Morris says that people rated the AI-crafted responses highly until they learned they were written by AI, suggesting a key lack of informed consent during at least one phase of the experiment:
Messages composed by AI (and supervised by humans) were rated significantly higher than those written by humans on their own (p < .001). Response times went down 50%, to well under a minute. And yet… we pulled this from our platform pretty quickly. Why? Once people learned the messages were co-created by a machine, it didn’t work. Simulated empathy feels weird, empty.
In the introduction to the server, the admins write, "Koko connects you with real people who truly get you. Not therapists, not counselors, just people like you."