The answer? Free shipping, low prices and social media. "Chinese e-commerce platforms like Shein, Temu, and TikTok Shop are going global with big ambitions... (and) have taken over online shopping with cheap goods and plenty of coupon codes." Manufacturers are running on razor-thin margins and the online stores are operating at a loss. "Liu Jun, vice president of finance for Temu's parent company PDD Holdings, said Temu was still in its 'learning phase' and was not yet focused on monetization." They will, once they control the market. Expect the same strategy in online learning. It's only a matter of time.
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