This post is directed toward ed tech companies and makes the point that "in a fragmented impact ecosystem, ed-tech needs collaboration to prioritize education over technology." In other words, "for a technology to count as educational, the market needs to be run as a partnership industry, where developers, educators, researchers, and students actively work together to develop, implement, and scale what works." The article makes four specific recommendations that seem reasonable to me (though I word them a bit differently): first, the company's self-interest needs to be subordinate to "the 5Es of impact, efficacy, effectiveness, ethics, equity, and environmental impact"; second, "focus more on the quality of evidence rather than solely on the type of evidence"; third, "contribute new ideas for impact measurement and understanding", and fourth, do more than just query practitioners for new ideas.
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