People often ask how I do this newsletter and the other things I do. I suspect the reaction is often, "that's a lot of work." But as the Blog Herald says, "it sounds like work and it IS work, but having a plan and working according to plan can actually minimize the time you spend working and maximize productive offline time." This post described that process, a process that is all the more relevant given the emergence of the MOOC, because the most important part of the MOOC, as I stated again today in the informal eduMOOC webcast, is the daily newsletter. At least, that's been my experience. This list is focused toward a 'client', but substitute 'readership' or 'participants' and you get the same results.
The five keys are:
- a "client bible... should contain all the information about the client and it should be organized for easy referencing."
- a "road map... to have a clear sense of what your major goals are within a defined period of time."
- "templates or formulas for news articles, essays, reviews, and stream of thought articles"
- "a sense of what everybody is talking about and how you can participate"
- assessment and metrics, in the form of traffic, comments and backlinking.
Hm. Come to think of it, I don't have any of these in a formal way. Does this show they are unnecessary, or that I could be improving my practice?
The five keys are:
- a "client bible... should contain all the information about the client and it should be organized for easy referencing."
- a "road map... to have a clear sense of what your major goals are within a defined period of time."
- "templates or formulas for news articles, essays, reviews, and stream of thought articles"
- "a sense of what everybody is talking about and how you can participate"
- assessment and metrics, in the form of traffic, comments and backlinking.
Hm. Come to think of it, I don't have any of these in a formal way. Does this show they are unnecessary, or that I could be improving my practice?
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