So here's something else being ruined. According to this article, "The U.S. Patent and Trademark Office has given Grovo a registered trademark on 'microlearning.'" Actually, according to a comment, Grovo is merely trying to register the trademark, and hasn't yet been successful. 'Microlearning' is a term that has, of course, been in wide use for a number of years by a large number of practitioners. The people in the commercial learning sector are trying to be diplomatic. "Mosher said Grovo's trademark opens up an interesting conversation about the difference between a discipline and a product. The industry needs to decide whether microlearning is a product, a modality or a methodology, he said, and he hopes Grovo's definition will accelerate the discussion." Yeah. The way a hand grenade accelerates the discussion.
Today: 0 Total: 19 [Direct link] [Share]
