Stop Selling, Start Educating
Aug 30, 2001
If you think I was a bit harsh with my remark about the filtering software (above), consider: "Last year, $54 billion was spent on broadcast advertising. The average child sees 30,000 commercials a year, despite the wishes of 85 percent of parents that children's TV programs be 'commercial free.'... by law a 'noncommercial' educational service, PBS kids shows are surrounded by increasingly longer pitches for theme parks, shopping websites and fast food like McDonalds, Chuck-E-Cheese and Kellogg's Frosted Flakes. The PBS children's show 'Puzzle Place' has a joint marketing agreement with Toys-R-Us, and 'Teletubbies' has such agreements with three companies, including Microsoft." By Jerold M. Starr, TomPaine.Com, August 25, 2001.
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