McGraw-Hill, NYTimes Team on Digital Content
At New York,
Mar 12, 2002
There's not too much too this item just yet, but the gist is that the New York Times and McGraw-Hill are offering a co-branded service aimed at college and university students using McGraw-Hill's Higher Education Online Learning Centers. The point of course is for the Times to reach people who otherwise wouldn't pay for a subscription and to offer more value at the McGraw-Hill site.
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