This short post epitomizes the change in perspective that's needed. "I question the idea that students will automatically log into their FB accounts if a dire emergency is underway." Well of course not. But, you send the notification to Facebook because the students are already there as the emergency is unfolding (they were probably there in class, before the emergency even started). It's the difference between having one place for information, where everybody goes, and having many places for people, where the information goes.
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