Microsoft, Google may go Head-to-head
Mike Ricciuti,
Cnet,
Jun 25, 2003
I imagine that the good people at Google always knew that this day was coming. They solidified their brand. They established a positive cash flow. They have cultivated an image of "doing good." And they did not burn their reserves with a premature IPO. So now that it appears that Microsoft - not content with world software domination - will be invading their territory, Google is in a very strong position to hold onto its turf. Not that Microsoft is weaponless - with a deal signed with companies like eLibrary to embed lookups in (say) Word documents, and with its new MSNBot search engine, the Redmond carnivores company will pose a significant challenge to Google - one which may force Google to begin firing shots at some of Microsoft's weak areas: email, browsers, operating systems...
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