Out there somewhere, someone is probably building a Netflix for e-learning. The model of one small (less than $10) monthly fee for a large buffet has been, I think, proven. Actually, there's probably a dozen projects in stealth mode racing to see who gets to market first. Marketing is going to play a major role in determining which service gains traction first. With the roll-out of a Netflix for magazines (which needs a much better selection to really be successful) we can see the day for the learning Netflix getting closer and closer.
"Digital delivery's instant gratification could make a buffet approach more appealing. 'What we know from consumers in other categories is that when they have an option to pay for something on an unlimited basis, they consume more in that category as a result,' said Steve Sachs, exec VP-consumer marketing and sales at Time Inc." That's a perfect recipe for online learning.
"Digital delivery's instant gratification could make a buffet approach more appealing. 'What we know from consumers in other categories is that when they have an option to pay for something on an unlimited basis, they consume more in that category as a result,' said Steve Sachs, exec VP-consumer marketing and sales at Time Inc." That's a perfect recipe for online learning.
Today: 3 Total: 3 [Direct link] [Share]
