Outstanding analysis of the use of an 'unmotivated baby' image during a presentation on learning. "In order to code this image of a baby as 'unmotivated,' various elements must be attended to and combined. The visual cues of the (pan-African) colours of the headwear, the stylized marijuana leaf, the possibly hand-rolled cigarette and the reddened droopy eyes must be combined with a cultural knowledge..." Imagine, suggests the author, what the reaction would have been had the baby been covered with stars and stripes, eagles and fast food wrappings. (As an aside - I see every communication this way, as expressions not simply of some message but as reflections of cultural milieux, norming, negging, and repositioning.)
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