"You're excited about predictive analytics," writes David T. Jones. "You see the potential value of it. There's just one problem: You don't have a specific goal in mind." My own feeling would be that it is to aid student success in some way, but let's press on. Diversity, he writes, is a problem. "The 'end in mind' is going to be different for different academics." Probably for student, too. But in the end, "Most University learning analytics projects seem to focus on retention. i.e. the bottom line." Students want to learn and get out there into the world; universities want to keep them in class.
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