The New York Times was one of the earliest and most prominent news sources to set up a paywall and opt for subscription-based online services. Though the newspaper has consistently claimed that the move was a success, it's not clear that it has been. This latest item suggests that the digital option is not paying its way. The economic model has peaked - the newspaper isn't getting any more new subscribers, and it's niche mobile products aren't expanding its reach. As Matthew Ingram tweets, "The NYT's apps are like untargeted mini paywalls -- they were built to serve the paper's needs, not users' needs." It's the software driving the journalism, argues Financial Times editor Lionel Barber. Links via American Press Institute.
Today: 1 Total: 15 [Direct link] [Share]
View full size
