Pearson is flush with cash after having sold off the Economist group and Financial Times. In a well-written and informative article Anya Kamanetz suggests that Pearson may be looking to rebuild trust. As Audrey Watters says, it's not exactly a beloved brand. And how to rebuild trust? "What might really improve perceptions of the company and conditions for learners is more good old-fashioned market competition," writes Kamanetz. Maybe. But if Pearson sent a few million of its newly found billions my way I would give them another alternative: neutral broker. Instead of trying to succeed in the marketplace, be the marketplace.
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