If you are involved in development and innovation, you've come across the idea of the minimal viable product (MVP). The idea of the MVP is to find the simplest possible end-to-end test of the concept you're trying to prove, and to roll that out as your first version. As this article notes, it doesn't need to be tech - the organizers in this story assembled a bunch of businesspeople in a room and tested whether among them they could find a use for each others' byproducts. This exchange mechanism became the basis for the application they were developing. But the MVP is also, says Tim Kastelle, a learning resource. "When you combine hypothesis testing with low-fidelity MVPs, you get into the Build-Measure-Learn loop very early in the process."
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