Coursera is now - and a bit surprisingly - drawing on volunteer labour. "Coursera Mentors are learners who volunteer to provide academic support in courses they've already completed on Coursera. To be eligible to be a Mentor, a learner must have passed the course with a good grade and an exemplary forum participation record. Mentors also complete a 2-week training course that covers best practices..." You can see some of them here.
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