"Google's geographic data may become its most valuable asset," writes Alexis Madrigal, "not solely because of this data alone, but because location data makes everything else Google does and knows more valuable." It makes sense. Location - specifically, geolocation - creates otherwise unknowable relations between entities. The map is the first representation of that set of relations, but eventually the map will also contain the data that my cup is located six inches away from my elbow (which, if it is well designed, will prompt it to close its lid, just in case). Via Doug Peterson.
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