Content-type: text/html Downes.ca ~ Stephen's Web ~ Playful Twitter accounts and the socialisation of literary institutions

Stephen Downes

Knowledge, Learning, Community

Corporate Twitter, institutional Twitter, academic Twitter - can they use humour (and get away with it)? The sense I get reading this article is that though there are pitfalls, they can - and when they do, they drive more engagement. "Humour on social media can be savvy marketing, a demonstration of cultural or social knowledge, and consequently an indicator of status within or affiliation with particular groups. It can be a community-creating exercise; or, conversely, cut across or work against existing communities or conversations."

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Stephen Downes Stephen Downes, Casselman, Canada
stephen@downes.ca

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Last Updated: Nov 03, 2024 4:58 p.m.

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