This article stimulates the imagination - we can erase memories! It raises various potential applications, for example, additiction therapy or resolution of post-traumatic stress disorder (PTSD). Or it might just be a way to blog out the worst night of your life. Of course, we should consider how it could be misapplied as well. Behind these obvious questions are questions about that the article reveals about the nature of memories and remembering. There are ways to reinforce memories as well, but they have nothing to do with cognitive load. Something to think about.
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