When something some people call a "myth" keeps surfacing in academic publications and books, you have to wonder what is really the myth. Another example, from this review of Robin Smith's Conquering the Content: A Step-by-Step Guide to Online Course Design. "Her approach throughout the book underlines the point that the development of an effective online course involves not only knowing course content and being able to use the available technology, but also incorporating an understanding of student styles and needs and instructor styles and needs into the development process."
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