I'll credit Ger Driesen with coming up with the phrase 'learning hygiene' (in the sense where 'learning' is a noun), but while it is often claimed, I'm not sure there is a agreement "how effective learning works and how to design courses, training and e-learning in an effective way" and I'm quite sure it's not true that "a lot of material that seems to be designed and appreciated on only one dominant criterion: that it 'looks good'." It made me think of standards for 'web design', which made me think of Jakob Nielsen, which in turn caused me to look up Brutalist Web Design, and then to ask, is something like this where 'learning hygiene' would lead us? But in any case, I doubt such a standard exists; I've just read a paper (covered here) documenting universal course design templates from leading institutions, and while there are similarities, there certainly isn't any sort of agreement on a single standard.
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