Ebooks Ready for Take-off as Sales Accelerate
Ciar Byrne,
The Independent,
Sept 28, 2004
As sales have nudged up slightly, a print publication (with, we observe, a vested interest) has once again touted the coming wave of ebook readers. It's an easier call to make today - witness the success of the iPod as a music-specific device. But with prices still hovering around ten dollars for a title and with the content locked down, we're not there yet. I mean, 10 megabytes built-in memory? Give me a break - my cambera has 50 times that. But a very portable ebook with the capacity to read standard format flash memory - that might work. Of course, you'll still have to offer the flash memory - with, say, fifty titles on it - for the same ten dollars for the format to take off. Are publishers ready for the inevitable decline in the cost of content? Probably not.
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