Content-type: text/html Downes.ca ~ Stephen's Web ~ The Media’s Post-Advertising Future Is Also Its Past

Stephen Downes

Knowledge, Learning, Community

This article should serve as a waring for education companies building technology that depends on surveillance to produce revenue from advertisers. Advertising-based media is in general under attack as sales decline and people rebel against social media marketing. This article looks at the impact on the news industry and makes the point that as funding models change, so will news coverage. "News media of the future could be as messy, diverse, and riotously disputatious as their audiences, because directly monetizing them is the new central challenge of the news business." That's also what's happening in education.

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Stephen Downes Stephen Downes, Casselman, Canada
stephen@downes.ca

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Last Updated: Nov 23, 2024 6:09 p.m.

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