Is Instructional Design Becoming a Commodity?
Jerry Murphy,
eLearn Magazine,
Sept 09, 2003
The trend in the industry, writes the author, is to produce instructional design "fast and cheap", which seems to rule out the third part of the equation, "good". He opines, "Some LCMS vendors suggest that with automated instructional design methods, we can drag and drop our way to excellence by using a few simple tools." Heck, name me one vendor who isn't (at least implicitly) suggesting that this can be done. But the author sees a brighter future for instructional designers - keep in mind, he argues, how the positions of graphic designers were enhanced, not eliminated, by the introduction of new tools.
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